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The “Art” of War.

June 22nd, 2008 | No Comments | Posted in Videos | Synergy

Little do we as civilians know the trauma and heroism that goes on in the heat of battle. The likely hood of a solder realizing the reality of things present in battle may not come until the battle is over. A strange and erie silence looms over fields stained red after the smoke clears, the screams silence, and the moans simmer below the wind and birds. The reality is that death will happen whether deliberate or natural. But no man or woman is born into this world knowing that one day they too will be the cause of a loss, a loved one, and a tormented mind-crazed terrorists. We shed blood for our God and for our pride in our nation.

So many times I wish I was alive during the second world war and of age to be a part of it. Not to witness the death, but to know the men and women of that day which sacrificed all they had for so few. And I’d gather those who’ve passed during that war and place them in a large room. One by one I’d ask them to describe their intents, their last moments, every memory they had that gave them peace and hope when all was lost. This would surely impact even the most naive from the dawn of age to the future coming.

I watched this video with toys and I learned more emotion with the knowledge of another impeding onto me. “Who said toys were just for kids?”, said the creator of this film. Imagine the satisfaction a solder had when he found a stick resembling a human figure and allowed his imagination to run as he too made a toy from it. It’s a mad world.

Myspace Global Redesign

June 14th, 2008 | No Comments | Posted in Design | Synergy

REDESIGN AIMS TO BOOST VISITS AND AD REVENUE

By James Callan

Bloomberg News

MySpace.com, News Corp.’s social-networking Web site, will begin a global redesign next week to increase traffic from existing users and draw new ones.

The redesign includes a home-page makeover, navigation changes and an overhaul of the site’s search tool and MySpaceTV player, the company said Friday in a statement. The first phase begins Wednesday, the company said.

News Corp., which bought MySpace for $580 million in 2005, is seeking to increase advertising revenue on the site by attracting new users. The media company said in April it will miss a 2008 goal of $1 billion in sales for Fox Interactive Media, which includes MySpace. Last month, New York-based researcher EMarketer said MySpace may have lower-than-predicted sales this year because of the slowing economy. MySpace said “a major advertiser” agreed to take over the site’s home page on the first day of the new redesign. Company spokeswoman Dani Dudeck declined to identify the advertiser.

The latest MySpaceTV player will offer a new advertising platform for multiple ad providers and formats. The player also includes more comprehensive video-sharing tools and a wider range of language choices, the company said.

News Corp. Class A stock, which has fallen 13 percent this year, rose 66 cents, or 3.8 percent, to $17.98 in New York Stock Exchange composite trading.

Speaking of collaborations

June 12th, 2008 | No Comments | Posted in Design | Synergy

Sometimes you can’t do everything yourself. You don’t have the budget to launch a big marketing campaign. Or you don’t even know where to start. One of the best ways to promote your website or business is to work together with others to achieve mutually beneficial outcomes.

The legal form of this is known as a joint venture, where two or more parties create a new entity by contributing equity and sharing revenue, expenses and control. Another form of collaboration is known as a strategic alliance, whereby the parties involved pursue common goals while remaining as independent organizations.

No matter what you call it, collaboration with others will benefit you in ways that go beyond what you can do on your own. Think about it. Each involved party comes with their own established audience, reputation, brand, networks and strengths. Some of them may overlap with your own but usually, they’ll reach people or own assets you don’t. More »

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